Journal: Asia Pacific Journal of Marketing and Logistics
Included Journals: SSCI
Volume: 35
Issue: 8
Page Number: 1839-1856
DOI number: 10.1108/APJML-06-2022-0543
Date of Publication: 2023-02-01
· Paper Publications
Decoding influencer marketing from a community perspective: Typologies and marketing management implications
Release time:2023-02-16Hits: